Interview Q&A
How long have you been in business?
12 years
What is your primary product or service?
Wildland Firefighter Foundation's main focus is to help families of firefighters killed in the line of duty and to assist injured firefighters and their families. We honor and acknowledge past, present, and future members of the wildland firefighting community, and partner with private and interagency organizations to bring recognition to wildland firefighters.
How did you first become interested in your line of business? (if owner) - What is your background? (If owner or store manager)
In 1987 Vicki Minor contracted with the US Forest Service to provide commissary units for remote incident command posts in the forest during fire seasons. Her business and love of the firefighter community grew as she provided dry goods and what was needed, to soften their harsh environment.
While being involved with the forest fires Vicki felt the devastation not only to the land but the people who fought to protect it. As a result, Vicki founded the Wildland Firefighter Foundation in 1997 in an extra room in her home in the Foothills of Boise. After seeing the Vietnam Wall she dreamed of having a place for wildland firefighters to honor their dead and help them heal. She started the funding and spearheaded the building of the Wildland Firefighter Monument at the National Interagency Fire Center, in Boise, Idaho. Until then there was no place to recognize the efforts of all wildland firefighters. In a short time she had funded and obtained non-profit status for the Foundation, that not only serves wildland firefighters across our nation but reached its arms out internationally to help firefighters killed in wildfires in other countries.
When CNN heard of her work at various burn centers she was nominated as a CNN Hero. She has also received the "Meeting American Needs Award," from the Chief of the US Forest Service. She has been featured in Entrepreneur Magazine twice and recently received national recognition by receiving a Sister Teresa Caring award given each year by the Caring Institute in Washington, D.C.
How do you differentiate yourself from other businesses in your category and area?
Wildland firefighters represent the diversity of the land they protect. They are federal, state and local firefighters, private sector firefighters, interface firefighters, and volunteers from rural communities and towns across the United States. Many are long-time career professionals, some much newer to the job. They're ordinary people doing an extraordinary job, a community of committed individuals who work and train to protect our private and public lands.
We provide financial assistance, immediate and ongoing emotional support, advocacy, and recognition to fallen and injured wildland firefighters. We present program information and in some instances, onsite crisis support, to government and private fire agencies and other organizations.
Survivor family members are forever a part of the Foundation's purpose. We continue to provide emotional support and in some cases financial support many years after a firefighter's death. Additional support may include holiday sponsorships for families with young children, travel expenses to attend survivor gatherings and recognition programs, and counseling for immediate family members.
How many locations do you have and do you have plans to expand?
We are located in Boise; right across the street from the National Interagency Fire Center. We support wildland firefighters across the country and have an amazing network of volunteers who help fundraise, provide outreach, and participate as representatives of the Foundation when needed or necessary. We would eventually like to build an interpretive and learning center in Boise.
What type of payments do you accept?
Cash, check, and all major credit cards.
Who owns your company or runs daily operations?
Vicki Minor is the Executive Director. We are governed by a Board of Directors.
What are your hours of operation?
Generally, Monday thru Friday, 9 am to 5 pm. That can vary.